Nottingham Community Housing Association | Annual report 2009
The project
The NCHA Annual Report is a yearly favourite for Purple Circle. And 2009’s was no exception. The report, which focused on adding value to the local community during difficult financial conditions, inspired a traditional, honest approach – harking back to the days when service came with a smile, a handful of change and a paper bag.
Just like this report, in fact, which was printed at minimal cost on a recycled stock and placed in a rubber-stamped paper bag (buy 1,000 and you’ll get change from a 20…).
In-house photography overlaid with bold graphics kept costs down even further, while enabling us to create the wholesome, ‘grocer's store’ feel we were aiming for.
